THINK niello.com evolution

Posted on August 23, 2013 by thinkniello — Leave a comment

Did you notice the new look of niello.com? The Niello Company recently updated the core site with a complete redesign and some exciting new features. The first of these is a new vehicle inventory search, directly on the homepage (bottom right), allowing you to search all Niello dealerships for the perfect vehicle. Whether you’re after an Acura, Audi, BMW, FIAT, Infiniti, Jaguar, Land Rover, Maserati, MINI, Porsche, Volkswagen, or any other pre-owned vehicle offered by Niello dealerships, you can search for it in one simple place. Search by make, model, year, or even a price range to find the vehicle that is right for you. As one of the scrolling THINK Niello phrases on the new homepage states: “THINK great place to buy”.

A new social media section (bottom left) will keep you up-to-date with all the Niello happenings. Here you can follow The Niello Company on Facebook, Twitter, YouTube, and another new outlet, The Niello Company Blog (you’re reading it now). An automated Twitter feed and listing of upcoming Niello events is right on the homepage as well.

Also noteworthy is the addition of Niello FIAT, the newest brand in The Niello Company lineup. Not only did niello.com go through a complete makeover, but the Niello FIAT website as well: fiat.niello.com. Check out the new website to see the hottest trend in Italian motors, such as the sporty FIAT 500 Abarth and the impressive 4-door FIAT 500L. You can read more about the acquisition of FIAT in the earlier blog post, THINK Italian.

Remember the THINK not so mini blog post a while back, introducing you to the new Niello MINI home at 3210 Auburn Boulevard opening later this year? To help celebrate this new adventure, the Niello MINI website was redesigned as well: mini.niello.com. The new site is much easier to use, and most importantly, more fun to navigate.

One of the The Niello Company’s core values is “We embrace change.” Another is “We hold high expectations”. We embrace change willingly when it comes to new technologies to improve the car-buying experience for our customers. And we hold the highest of expectations when representing the vehicles we offer on the ever-changing Internet. Hopefully the new site will do just that.

Before you go, The Niello Company would like to offer you a (somewhat embarrassing) glimpse at the evolution of niello.com over the years. Simply scroll down and we’ll take you all the way back to the beginning of niello.com: December 1996.